Prism of Value: Building Your Professional Brand for Success
Do you ever get frustrated because your bosses or clients don’t fully appreciate what you bring to the table as a facilitator? Are you not getting the opportunities inside your organization or winning the business as an external consultant that you want? If the answer is yes to either of these questions, chances are you are not communicating why what you do matters to those who matter to you. Most people get stuck in the prism of me, droning on about their qualifications and experience without making the connection that wins trust and opportunity.
In this lively, interactive workshop, you will learn how to communicate through the prism of value to develop your unique personal or organizational brand, enhance your outreach, visibility, and connections, re-write your unique narrative to resonate with important audience(s), and gain an understanding of the right channels through which to deliver your messages.
About the Presenter
is a communications advisor, writer and speaker who has spent more than two decades showing executives and their teams how to frame and deliver messages that win hearts, minds and business. She is the founder of a strategic communications firm, Wainger Group, where she has developed campaigns, strategies and coaching workshops for Fortune 500 companies, start-ups, nonprofits and government agencies that inspire action and achieve results. She is author of the book, Prism of Value: Connect, Convince and Influence When It Matters. Her work has appeared in The Washington Post, Washington Business Journal and on Huffington Post. Follow her on Twitter @lizwainger or connect on Linked In or at firstname.lastname@example.org
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