Promote Yourself by Liz Wainger CPF

When
02/22/2013
8:30 AM - 12:00 PM
Location
Government Accountability Office (GAO), 441 G St, NW, Washington, DC, room 2N30

Registration

Member – $50.00
Non-Member – $60.00
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One of the biggest challenges for facilitators is marketing and promoting their work and its value to clients. The most successful marketers -- think NIKE, Starbucks, FEDEX -- are those who have a powerful brand supported by compelling messaging.

In this lively workshop, you will learn about developing and communicating a unique brand for your facilitation practice to stand out from the crowd. The session will cover the whys and hows of a branding, creating messages that draw people to your work, using those messages to tell a powerful story and the tools such as traditional media outreach, blogger engagement, social media and word of mouth to deliver your story to your target clients.

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